About Author Learning Center

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The Author Learning Center has everything writers needs – from writing tips to marketing tools to an online support network - to reach their writing, publishing and marketing goals.

Drawing from the experience and resources of Author Solutions, LLC - the world's leading indie book publisher - the Author Learning Center offers a unique combination of resources through a single source.

Features include:

• Online writing tools and innovative education resources to help you polish your work
• A social community of peers, which could include professional authors, to provide feedback and support
• Industry expertise from a leader in book publishing and marketing

The people behind the Author Learning Center are part of the world's largest indie book publisher, so we're uniquely qualified to help new authors reach their writing, publishing and marketing goals.

Key Components of a Digital Author Platform

Many authors hear they need to have a "platform" to reach readers and sell books, but few fully understand what this means. An author platform includes all of the ways you are communicating with potential readers. Per W Publishing Group Vice President of Marketing Caren Wolfe, there are three main …

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The Importance of a Lead Magnet in Building an Email Newsletter Mailing List

Email marketing continues to be one of the best ways for authors to grow their readership. Building an email list can take time and effort and per Caren Wolfe, Vice President of Marketing with W Publishing Group, one of the best ways to get potential readers to sign up to your email list is to offe…

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The Importance of Messaging and Consistency With an Author Newsletter

As Vice President of Marketing with W Publishing Group, a commercial nonfiction imprint of Thomas Nelson, Caren Wolfe sees how important content and consistency are when it comes to email marketing for authors. Per Wolfe, the key messages authors need to share in their email newsletters include all…

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